Category: Our Team
2011
07.11


On Saturday (9th July) the ?DNA Dawdlers’, otherwise know as Sarah and Katie, took part in the Rowcroft Hospice Sleep Walk along with 1500 other women and a giant sheep named ?Barbara’. We have been working with Rowcroft since October last year to produce the Sleep Walk campaign material and website so we were really excited to be part of the big event. The atmosphere on the night was amazing and it was an incredible sight to see so many women dressed in their PJs all determined to have a great time and raise money for such a worthy cause.

The ten mile route took us from Occombe Farm through Cockington and along the harbour to Kents Cavern where we walked through the caves (our favourite part of the walk). From Kents it was back along the harbour before climbing the hill up Headland Park Road, along Sandringham Gardens and Preston Down Road then heading back to Occombe Farm for a much needed bacon sarnie.

The Sleep Walk event has seen sponsorship pledged currently standing at an amazing £130,000 ? that?s a whopping £170,000 including Gift Aid! This money will help secure the future of Rowcroft and the end of life care that they to provide. It?s not too late to donate, you can support the DNA Dawdlers here or find out more about Rowcroft and the services and support that they provide by visiting www.rowcrofthospice.org.uk.

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2011
07.07

On July 4th, Chloé Harvey joined the BLOGDIR team for her placement year from Bournemouth University, studying Advertising and Marketing. Chloé hopes to bring new ideas to BLOGDIR and is excited to be working alongside the Client Services team and getting thoroughly involved in some real projects, gaining experience she can take back to complete her degree.

Welcome aboard Chloé!

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2011
06.06

(See what we did there?) Our trusty BDM Tim has taken up  yet another challenge all in the name of charity! Tim will be running the Torbay Half Marathon on Sunday 19th June on behalf of Rowcroft Hospice – it’s a charity that’s close to Tim’s heart and provides fantastic care to people facing life-limiting illness. With the 13.1 mile coastal route giving all participants a run for their money, any kind donations will be most appreciated ? please show your support and give what you can. Thank you.

Tim’s Just Giving page: http://www.justgiving.com/Tim-Cowell

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2011
06.01

It was the time for high-vis vests and ear plugs as the two Sarahs and JP headed over to the British Ceramic Tile factory for a tour of the new plant.

Although reopened some years ago, with the new brochures looming, we thought it apt for a refresher course and to show newbie DNA designer Sarah what happens behind those closed doors. The £40m expansion was certainly impressive and our guided tour from raw materials to a gorgeous product from the latest Laura Ashley range was fascinating ? with automated robotic flatbeds zipping about the shop floor delivering tiles, giant silos that look like they belong in a science museum, state-of-the-art biscuit (not that kind!) conveyor networks and 1000°C kilns. The new plant has been modelled to accommodate new machinery in line with its plans to grow, to meet a target output of 30,000sqm tiles a day.

You can join Barry online in a step-by-step journey  here.

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2011
05.10

In preparation for Rowcroft Hospice’s ‘Sleep Walk’ women’s-only charity night walk event, the Rowcoft team have begun selling promotional merchandise and giving out their famous training t-shirts. Sarah popped down to the wonderful surrounds in the bay to pick up her shiny new tee only to find not just Barbara promo items galore, but a special appearance from the Sleep Walk mascot herself!

The success from the promotion of the event has seen 1800 walkers sign up in 2 months with over 200 on their waiting list ? great news!

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2011
05.05

A huge “Thank you” to everyone that helped us smash our target, donating for such a worthy cause. At 121% of our target, DNA’s ‘Row Yellow: Rowing for Rowcroft’ charity event raised a fantastic £1146.41 (including gift aid) as the DNA team took turns to row the distance of The Channel and back again! 9.5 hours of sweat and aching bottoms later and the team had reached the magic 60 miles, with the whole event streamed live!

So again, thank you to those who donated – we really appreciate your support and Rowcroft Hospice will use your donations to continue their fantastic work. See the final slo-mo stretch on our YouTube page

Or relive the experience here on UStream and scroll down to the recent videos.

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2011
05.03

On 18th April, Sarah Thomson joined the DNA team. Sarah has a passion for the industry and has been working in design for over 4 years in both the print and digital arena. She left her previous role, managing a small team of designers to join DNA. We see Sarah as a great and welcomed addition to our creative team and I know she is excited to get stuck into more creative projects and work with our prestigious clients.

Welcome aboard Sarah.

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2011
04.01


Today, in aid of Rowcroft Hospice’s ‘Go Yellow’ fundraising event, the whole DNA team raised money by enduring another feat of human endurance! – taking turns to row the 60 mile equivalent of Dover to Calais, and back, all in our studio on an Olympic rowing machine. To prove that we’re really going for it we streamed the whole event live, with comments, song requests and more! But it’s not too late, you can still donate to a fantastic cause on our Just Giving page.

Our challenge ran from 7am ? 4.30pm when we reached the magic 60 miles. As of 5pm today, we’ve reached our target so thank you EVERYONE for your contributions! Thanks also to Samatha Barfield at Pure Body for the loan of her rower!

If you missed it, watch the final, rather silly seconds here: http://www.youtube.com/BLOGDIRadvertising

You can still make a difference! Please keep giving. We’ll keep you posted when we have our final fundraising total.

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2011
03.29

This year, in aid of Rowcroft Hospice’s ‘Go Yellow’ fundraising event, DNA are hoping to raise money by enduring another feat of human endurance! Yes! We’re rowing from Dover to Calais, and back. Okay, so we’re not actually braving the chilly waters of the English Channel but we’re doing the next best thing… Over approximately 15 hours, the DNA team will be taking turns using an olympic standard rowing machine to travel the 60 miles to and from the sunny shores of northern France – non-stop! That’s right! And better yet, just to prove that we’re really going for it we’ll be streaming the whole event LIVE! You’ll be able to watch, listen, comment and even drop us a music track to workout to when you donate over £10 on our Just Giving page.

Our challenge runs from 6.30am ? 9.30pm on Friday 1st April – This Friday!… (or until we reach our target mileage). Be sure to tune in and watch by clicking here (or on the top menu) and visiting our dedicated ‘Row Yellow’ page.

Why wait? Please give a little to this fantastic cause now. Let’s get the ball rolling!

WATCH LIVE

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2011
02.07

Being a really big music fan, I wanted to let the world know how amazing the new album is from Adele, titled ’21′. If any of you like singer songwriters, then you’ll love this masterpiece. How often do you purchase an album to find one or more songs not up to par with the rest of the album – not in this case. Every track could become a single. I downloaded ‘Adele 21′ from iTunes a couple of weeks ago and have played it almost not stop since and I’m still not bored with it. It has also prompted me to purchase the Adele 19 album too. This is equally as good. For an artist to create such a great album at just 21 I can’t wait to see what she produces in the future. Adele, you’re a legend!

Here’s a taster of one of my favourite songs from the album titled ‘Take it All’

Article by Paul Mabin – Managing Director

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2011
01.28

Some of you may remember me posting a link to a YouTube video that I produced from my 9 day Safari holiday in Tanzania, back in September 2019. The video was posted in October 2019 and has now achieved over 1,000 unique hits on YouTube. Having not done anything like this before for my own personal enjoyment, I am amazed that so many people have viewed it. For those of you that did not get chance to view the video last time round, here it is again.

Article by: Paul Mabin – Managing Director

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2011
01.18

Several members of DNA recently spent two days in London at the Tullett Prebon London International Boat Show (LIBS). It was a rewarding visit, with meetings with several of our clients. There were numerous boats on display that we would love to own. The ultimate boat on display was the 32M, the new flagship product from our long standing client Princess Yachts. As the name suggests, it is 32 meters of pure luxury and opulence. We were fortunate enough to board the vessel on two separate occasions and were blown away each time. This boat has had a lot of PR, due to it being both the largest boat currently built by Princess Yachts and it is also the largest vessel to fit inside the hall at Excel. The boat has been featured by numerous media companies, including the BBC and Boat International.

This shot shows Katie, Matt, myself (Paul) and Tim from DNA on board the flybridge area of the new Princess 32M.

Read More >>

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2011
01.17

On a recent trip to London to see several of our clients, Katie came a cropper while on the return journey. We have all heard the ‘mind the gap’ announcements at nearly every train station – well, Katie certainly did mind the gap while climbing on board the 4.06 train from Paddington, unfortunately one of her shoes didn’t! Can you believe it. Poor Katie had to travel back to Newton Abbot wearing just one shoe after it fell off her foot while climbing on board the train and fell between the train and the platform. Luckily, Dave her boyfriend met her at the station to carry her home.

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2019
11.30

For the last month, a brave few of the DNA men have been undertaking the growing of a tashe for ‘Movember’ – in aid of The Prostate Cancer Charity. We’re now on the home straight (or curly) on the final day of Movember 2019. It?s nearly time for us to sit back, relax and ease ourselves back into life with a shiny face. We’ve been donating our faces to a good cause – please show your support in these last hours and donate just a little something.

How can you help?
To support the men of DNA and make a donation, click this link https://www.movember.com/uk/donate/your-details/team_id/120862 and donate online using your credit card or PayPal account. Quick and simple – every penny counts.

>>> View our team: The FanTACHEtic Men of DNA, and our individual pages <<<

Have a look at our MoGallery!

The Prostate Cancer Charity will use the money raised by Movember for the development of programs related to awareness, public education, advocacy, support of those affected, and research into the prevention, detection, treatment and cure of prostate cancer.

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2019
11.24

DNA have successfully completed a project for one of the UK’s leading book publishers, Hodder & Stoughton. Based in London, the publishers awarded the prestigious contract to DNA, briefing them to design and build an updatable website, with features, blogs and news about authors and their forthcoming books for their new imprint ‘Two Roads’, which publishes themed titles focused on animals, emotion and life-stage decisions.

Still a relative newbie to DNA, Digital Project Manager Mathew Riley found winning the major contract when in competition with some of the best London agencies is very satisfying ? “The most rewarding part of the project was delivering a site that matches the tone and functionality requested by the client”.

The Two Roads imprint is run by Lisa Highton, who edited the mega successful Marley and Me film tie in, among other titles. Lisa commented: “DNA was incredibly helpful and patient setting up the Two Roads site. We really appreciated the problem solving and after sales service but first and foremost a great site.”

See www.tworoadsbooks.com

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2019
10.27

Things are changing here at DNA. We?ve recently taken on some great new hires which have helped to restructure and refocus our business, so we?ve given ourselves a makeover with a refreshed brand identity! It was an exciting process (we took a few snaps along the way, see below), and we?re really pleased with the outcome. Our new business cards arrived today which was very exciting, although we love them so much it?s going to be hard to hand them over! Watch this space for our shiny new website, coming soon?

See a snippet of our design and selection process here

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2019
10.27

This Movember, the month formerly known as November the men of DNA have decided to donate their faces to raising awareness about prostate cancer. Our donation is our commitment in the growth of a moustache for the entire month of Movember, which we know will generate conversation, controversy and laughter.

Prostate cancer is the most common cancer in men. One man dies every hour from the disease in the UK. We’re asking you to support our efforts by making a donation to The Prostate Cancer Charity.

How can you help?
To support the men of DNA and make a donation, click this link https://www.movember.com/uk/donate/your-details/team_id/120862 and donate online using your credit card or PayPal account. Quick and simple – every penny counts.

>>> View our team: The FanTACHEtic Men of DNA, and our individual pages <<<

The Prostate Cancer Charity will use the money raised by Movember for the development of programs related to awareness, public education, advocacy, support of those affected, and research into the prevention, detection, treatment and cure of prostate cancer.

For more details on how the funds raised from previous campaigns have been used and the impact Movember is having please visit http://uk.movemberfoundation.com/research-and-programs

Find out more about what Movember stands for here: http://uk.movemberfoundation.com/about-us/
See the beneficiary Partners, http://www.prostate-cancer.org.uk/ and http://everyman-campaign.org/

Thank you in advance for helping us to support men?s health. We will keep the blog and our Mo Pages regularly updated!

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2019
10.21

Straplines can be tricky to nail and can mean far more to a consumer than was intended by the brand. Take my lunch for instance, the packet shows a photo of a lovely sausage roll stuffed with sausage meat, mature chedder cheese, spring onions and pickle with the strapline “Real honest food”. Unfortunately when bitten into, the reality was far from ‘honest’ and the image on the pack far from ‘real’. Was this real Cornish irony or simply a matter of a product with less content than it’s branding budget!?

A pint awaits whoever comes up with the best new strapline for this well-loved snack brand, and there’s a packet of Ginsters ploughmans rolls for the worst!

(Opinion: Simon Farow – Head of Digital)

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2019
10.18

I have finally got round to editing over 1.5 hours of footage taken by my nephew (Murray Dorrans age 14), while we were all on Safari in Tanzania. Don’t worry I have condensed it down to around 4.5 minutes and have worked the footage around Disney’s, The Lion King (Original Broadway Cast Recording) ‘Circle of Life’ soundtrack. The footage was imported onto a Mac and edited using the pre-installed Apple iMovie software. It’s the first time I have ever used this software, but without reading any manuals or consulting help files, I managed to put it together myself. The Apple iMovie software was an absolute joy to use and incredibly intuitive. Anyway, I hope that you enjoy it! It features some imagery that I did not manage to capture using my Canon DSLR.

Article by Paul Mabin – Managing Director

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2019
10.07

Here comes the bride…

This June, after 10 years of being together our Jon (also known as Jon-Boy/JB and JP) and his then fiancé Natasha finally tied the nuptial knot in the beautiful secluded surrounds of Dartington Hall in Totnes.

With Jon a designer and his wife Natasha a florist, there was plenty of hands-on preparation in the run up to the big day, with Jon designing and hand-making the invites, menus, seating plans, table favours, guestbook and so on and Nat creating an unprecedented amount of floral arrangements to decorate Dartington Hall, the pressure was on to get every little detail just right.

Thankfully, their hard work paid off and the memorable day went off with just the one ?hitch?. The weather was perfect for the outdoor ceremony in the private gardens where they also had cream teas in an authentic 60-piece Victorian tea set, Jon?s speech went down well and the DNA team shared in their celebrations ? busting some killer moves to the live music in the medieval Great Hall until the early hours.

Jon and Nat?s honeymoon on the idyllic paradise island of Veligandu in the Maldives proved just what they needed, giving them both a well deserved rest amid their new found addiction to reef snorkeling. The DNA team wish them the best for their future together.

SEE MORE PICTURES HERE.

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