Portfolio/Web Design & Digital
WKD: Cash & carry bay builder application
Built in conjunction with the Fridge Builder, the Beverage Brands Bay Builder is a portable, interactive shelf-stacking application, which can be saved on and run from a laptop. Both Builders are used to convey a serious message: to increase sales and profits for Beverage Brands and their trade customers. We presented to the team, focusing on how the application would operate, what could and couldn’t be done, and how results and demonstrations could be saved, edited or printed for future reference. A simple, elegant, interactive application built entirely in-house using Flash and XML was born.